Macca's doesn't exactly have a reputation for fine dining but a couple of Dutch pranksters have tested the idea that if you remove the branding, you might just change the flavour as well. Lifehunters
took a selection of McDonald's dishes, including muffins and McNuggets, deconstructed them and dressed them up as organic hors d'oeuvres. Sacha and Cedrique served them to food fans and exhibitors at a food convention in Houten, Netherlands. Then they asked the foodies to compare their creations to their memory of McDonald's.
Does "organic" taste better whether it's organic or not? Well these diners were suddenly loving it and using terms completely inconsistent with the McDonald's brand.